Ramada Encore by Wyndham, a globally recognized brand known for its modern, stylish, and comfortable accommodations, is all set to debut in Bhuj, Gujarat, with a brand-new hotel scheduled to open its doors in 2028. This strategic expansion reflects Wyndham Hotels & Resorts’ ongoing commitment to strengthen its presence across India, especially in rapidly developing tier-2 and tier-3 cities.

Expanding Wyndham’s Footprint in India

Wyndham Hotels & Resorts, one of the world’s largest and most diverse hotel franchising companies, has been focusing its development strategy on emerging markets within India. Recognizing the rising potential of secondary cities, Wyndham aims to cater to the growing demand for quality accommodations in destinations that blend cultural richness with increasing economic importance.

The decision to establish a new Ramada Encore property in Bhuj is a testament to the brand’s confidence in the city’s future as a thriving hub for tourism, business, and cultural exploration.

Why Bhuj? A Cultural Gem and Tourism Gateway

Situated in the western state of Gujarat, Bhuj is a city known for its vibrant history, traditional crafts, and architectural marvels. It serves as the gateway to the famous Rann of Kutch, a seasonal salt marsh that transforms into a cultural wonderland during the annual Rann Utsav—a celebration of music, dance, handicrafts, and cuisine.

Bhuj also holds strategic importance due to its evolving infrastructure, improved connectivity, and growing prominence as a center for trade and tourism. These factors make it an ideal location for international hospitality brands looking to tap into the region’s growth.

What to Expect from Ramada Encore Bhuj

The upcoming Ramada Encore in Bhuj promises a seamless blend of modern luxury, convenience, and cultural aesthetics. Staying true to the brand’s core values, the property will focus on offering all-inclusive comfort tailored for both business and leisure travelers.

Key Features Will Include:

  • Stylish and Functional Guest Rooms: Smartly designed spaces with contemporary interiors, tech-friendly amenities, and an emphasis on comfort.

  • All-Day Dining Options: A multi-cuisine restaurant and café serving local delicacies and international favorites.

  • State-of-the-Art Meeting Spaces: Equipped for conferences, business meetings, and private events, ideal for corporate travelers.

  • Wellness and Fitness Facilities: Including a fully-equipped gym, spa services, and wellness zones for relaxation.

  • Cultural Integration: Design elements and guest experiences inspired by local art, crafts, and traditions of Kutch.

Boosting Regional Economy and Tourism

The introduction of a globally respected brand like Ramada Encore will not only enhance the hospitality landscape of Bhuj but also stimulate the local economy. The hotel is expected to generate employment opportunities across hospitality, food services, and management sectors, while also attracting more national and international tourists to the region.

This influx of tourism is anticipated to provide a boost to local artisans, businesses, and service providers, reinforcing Bhuj’s status as a must-visit destination in Gujarat.

Wyndham’s Vision for Tier-2 and Tier-3 Growth

This project aligns with Wyndham Hotels & Resorts’ broader strategy to develop high-quality hospitality infrastructure in India’s lesser-saturated markets. With rising disposable incomes, improved transportation networks, and an increasing number of domestic travelers exploring offbeat destinations, cities like Bhuj represent new frontiers for hospitality excellence.

As part of this strategy, Wyndham has been signing franchise agreements and launching hotels in cities like Agra, Varanasi, Siliguri, Tirupati, and now Bhuj—each carefully selected for its potential to grow into a hospitality hotspot.